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reviews: low cost airline site reviews: jetblue airways

   

  

    JetBlue Airways official website - analysis, information, review

   

    Company overview

          Airline review: JetBlue Airways - low cost airline 

    Founded in 2000, JetBlue Airways has grown to be one of the USA's leading low cost airlines. The company has also gained World-wide fame thanks to its efficiency in cutting operational costs (and so, reducing the prices of tickets) as well as in offering high comfort to its passengers (JetBlue has built screens into the backs of seats in order to offer in-flight entertainment for its passengers, the work has been done by LiveTV,  company acquired by JetBlue in 2002). The company is headquartered in the Forest Hills neighborhood of New York city. Most of its planes take off from the John Fitzgerald Kennedy International Airport. In 2004, JetBlue has created a smaller hub operation at Long Beach Airport near Los Angeles and another hub at Logan International Airport in Boston.

  

    Website & online booking services

            

    The JetBlue website has a unique design, attractive look.

    The large buttons, comprehensive symbols make it easy to choose the main services.

    On its website, JetBlue sells plane tickets, vacations (under the getaways section), offers rental cars, hotel services, etc.

    Special things about the JetBlue website are the online shop, which sells interesting items, travel accessories, there's also a flight tracker, a "Speak up" section, where one can tell their problems or can offer compliments to the company, which is truly useful, proving the fact that JetBlue finds its customers' opinions important. These and other services make this airline's site unique, adding more to the conventional services that we are used to.

    JetBlue Airways recruits people promoting itself on the web. If you're interested in working there, you can find information in the "Work here" section, accessible by 1 click on a large button. It's still unclear why this section is more important to JetBlue then the hotel or car rental services sections, which have links located on the lower part of the page.

    Many large cities can be reached by JetBlue's flights, the booking system is well built-up, easy to use, thanks to the step-by step method which allows the user to complete all details and finally pay for the plane ticket.

    It's also advised to check out the "Travel deals" section, where the "Special deals" section is located, here are the offers, however it's not easy to understand what the services actually represent, appearing a bit mixed-up, they also put less accent on flights, mostly on vacations.

    Overall, the site looks attractive, but certain very important services appear as secondary, are often hard to find and less experienced web surfers could easily get lost looking for a certain service... The services, special offers, which are often very attractive, don't appear on the main pages. The website puts more accent on design, less on advertising or ease of use.

    By not using standardized colors, a standardized interface (because the purchase/search/booking sections often look too different), the site seems a bit confusing under some of its chapters.

                  

Company information

 Company name:

 JetBlue Airways

 Company category:

 Airline

 Airline code:

 B6 (IATA), JBU (ICAO)

 Headquarters:

 Forest Hills, New York, USA

 Services offered:

 Plane tickets, hotels, car rentals, vacations, travel accessories...

 Destination regions:

 USA, Caribbean Islands

 Website:

 www.jetblue.com

 Website in languages:

 ENG, ESP...

    

Review information

 Website score:

  (5 stars/10)

 Review date:

 September 29, 2005 

 

    * Reviews are orientative, do not contain all details about the reviewed websites, nor about their services or products. These reviews have all been made on certain dates, which means that the information presented in them reflects the situation at the time of the review. Contents of the websites that have been reviewed, as well as their services and products may change their properties at any time, therefore we do not take responsibility for any information presented in our "Reviews" section that after certain time might be regarded as incorrect or not actual. Our reviews are orientative opinions, articles that reflect the characteristics of each website that has been reviewed. Our reviews are periodically updated, corrected to ensure the correct information, however we do not guarantee that all of the information presented here is correct or actual.

           

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